Advertising to Hispanics


CLIENT: ILUMINA DETERGENT & FABRIC SOFTENER
Developed specifically for the Hispanic community, Ilumina is a highly scented product that needed to compete against established major brands, inside stores and out in the marketplace.  Aragon SMALL Biz developed an advertising campaign that included Radio, Billboards and Point of Purchase ads.
 

Billboard

Ilumina-Billboard.jpg

 


CLIENT: IPP [IN-PERSON PAYMENT]
A financial product offered at a variety of retail outlets to take payments for bills, IPP suffered from lack of awareness.  We developed an advertising campaign that included brochures, in-store posters, counter-top cards and POP.

 

Counter Cards

 

6' Standee-Brochure Holder

IPP-_Standee-Bilingual.jpg

 IPP-Countertop_Card.jpg  IPP-Countertop_Card-Spanish.jpg

 

CLIENT: MOVIDA
Advertising efforts for this pre-paid mobile phone company included a branding and promotional brochure that provided information on features, reach and pricing.
Movida BrochureMovida Brochure-English

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